Senior Product Designer focusing on mobile apps and tools. Based in London, UK
With over 7 years of experience, I've designed end-to-end mobile apps and tools, SaaS, Edtech.
I'm adept at navigating the product landscape, whether it's in fast-paced startups or established corporations.
One of my key achievements was establishing a research department from scratch. Because I can both design and research, I deliver solutions that consider the user, business, and market.
Spotlight Moments
Selected Works
action.planning
is a cloud-based tool for film production that streamlines workflows and gathers all your production info in one spot
role: lead product designer
deliverables: UX design, UI design, Research, Leadership
bcs bank
a FinTech company with an advanced technological platform, including a mobile application which allows up to 100% of banking transactions to be carried out online. Created design systems from scratch for entire mobile app
role: senior product designer
deliverables: UX design, UI design, Prototyping
raif
a personal dashboard for 10,000 bank employees. The project had around 15 product managers, each responsible for separate, disconnected services for employees
role: lead product designer
deliverables: UX design, UI design, Prototyping, Research, Leadership
Case Study (soon)
lokimo
a mobile app for personalized local recommendations and event information, featuring a gamified format for exploring new cities and places
role: lead product designer
deliverables: UX design, UI design, Research, Leadership
Case Study (soon)
kidmo
a system that allowed children to learn how to set and achieve goals, all in a playful format with rewards and mood analytics
role: lead product designer
deliverables: UX design, UI design, Prototyping, Research, Leadership
Case Study (soon)
Random Thoughts
Example of Metric Alignment for Product Designers
note
The Art of Game Design by Jesse Schell
books review (soon)
From Gaming to Products: Translating Interfaces
article (will be ready soon)